Inman AM: ERA looks back to its roots

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ADVERTISEMENT ATTENTION BROKERS: CUT COSTS when you stop wasting money on ads that don't work. 87% of buyers look for homes online, so lock them up as active prospects for your agents. SEE HOW WITH REALTYGENERATOR TODAY'S TOP STORIES = Premium Member News- Join Now » Friday, April 02, 2010 ERA looks back to its roots By GLENN ROBERTS JR. When ERA Real Estate launched in 1971 as Electronic Realty Associates Inc., fax machines were considered bleeding-edge technology. And the company's use of fax machines was considered a key competitive advantage for its offices, which used the devices to share information across the country. More » Manhattan sales soar in Q1 Prices, inventory down compared to a year ago Jumpstart your loan mod Free software program assesses probability of lender approval Kris Berg's iPad debut Vook app features columnist's writing, videos OTHER TOP STORIES A changing role for real estate agents Yardi Systems buys PropertyShark Residential construction spending dips Sotheby's realty franchise goes to Baltics Co-buying and the art of compromise Latest News »	ADVERTISEMENT The best speakers and innovators in real estate and technology - all at Connect SF. Don't miss out! Join us July 13-15, 2010. Register Today! NOTABLE QUOTE "Is it legal to use stealth sites in your business? The answer is maybe, provided the site is set up appropriately. In some states, stealth sites are illegal. Even in states where they are legal, you must still follow the National Association of Realtors' standards of practice ..." --Bernice Ross ABOUT US: Real Estate Profiles Home sweet shipping container Help for 4-legged foreclosure victims Tough love for real estate 'Virgins' More Real Estate Profiles »
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