Inman AM: 2 approaches for social media in real estate

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ADVERTISEMENT Enhance efficiencies and surpass the competition with LPS Applied Analytics' CompLocator, a state-of-the-art search engine that generates high-quality sales comparable reports. Click here or call 877.436.3282 to get your free trial today. TODAY'S TOP STORIES = Premium Member News- Join Now » Tuesday, May 04, 2010 2 approaches for social media in real estate By GAHLORD DEWALD Last week, at the BuzzRE Orange County event, I had the chance to hear two different agents who are using social media in completely different ways. Given that both agents were experiencing success with their approaches, it was a great example of how a lot of "best practices" might actually be bunk. More » Risk wanes for real estate price declines PMI sees improvements in nearly all markets Find property problems before you buy Why home systems, permits are worthy of presale investigation Get out of legal limbo after real estate inheritance Questions arise over mortgage interest deduction, ownership Avoid home improvement gimmicks that hammer resale value Should sellers repaint, re-side or sell 'as is'? OTHER TOP STORIES 6 mindsets that hurt agents' business Courting MLSs for listings data Ellie Mae plans IPO Connecting agents to clients' online real estate searches Inman News seeks technology writer Know when to curb homebuying excitement Latest News » NOTABLE QUOTE "I always tell people, 'The same economy that produces vacant houses produces people to live in them for us.' " --Dan Ortega	ADVERTISEMENT When it comes to your customers' jumbo loans, one loan doesn't fit all. Partner with Bank of America to ensure the right fit for all your jumbo customers. Learn more. MOST COMMENTS When to overprice a real estate listing 8 reasons we need independent contractors When social media is bad for business
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