Create a salable real estate brand

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DAILY REAL ESTATE NEWS

Produced by Inman News

July 26, 2011

Sponsored by Lowe's

Create a salable real estate brand


By BERNICE ROSS

If you want to maximize the worth of your business, how you brand, niche and document your business is critical. Having the right brand today can help you build your market dominance, which in turn will make your business more valuable when you are ready to sell.

For many years...

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ALTA looking for new CEO

American Land Title Association CEO Kurt Pfotenhauer is leaving the position he's held with the trade group for more than three years to take on an executive position with First American Title Insurance Co.

Pfotenhauer has joined First... Continued »

Arizona REALTORS® eye statewide MLS

The Arizona Association of REALTORS® is a board vote away from acquiring the state's largest multiple listing service as part of a larger plan to build a statewide MLS.

At their Aug. 8 meeting, board members of the Arizona association will... Continued »

Using tech tools to get the most out of conferences

It's Inman week in San Francisco. For me that means the Data Summit, Real Estate Connect and a massive list of parties, dinners, breakfasts, and hopefully a run or two.

When in full-on conference mode I find it's always best to be as... Continued »

The real victims of strategic default

My phone rang the other day, and the conversation that ensued was so familiar it might as well have been scripted.

On the other end was a family friend who rents a home. She was flipping out -- understandably -- because it had dawned... Continued »

More News Stories

Half of Keller Williams agents live on eEdge
Underwriting rules stacked against independent contractors
Loan contingency protects buyers from mortgage SNAFUs
Real estate exec jailed on drug trafficking charge

innovator AWARDS 2011  View the Finalists >>
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How to grow a company in a recession

From clean slate to 21 states in 2 years, Sherry will share her strategy and the 7 fundamentals that are the key to her success.

Presented by: Sherry Chris, CEO, Better Homes and Gardens Real Estate, @sherrychris

InmanNext

[STRATEGY] Paying It Forward With Airbnb

Inman News recently did an in depth piece on the unique company and the tremendous growth they are experiencing in the real estate space which you can read here. I have also added a video from Airbnb below explaining their model and how it is uniquely driven by people not properties. Continued »

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