Inman AM: Building a brand in gay real estate

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ADVERTISEMENT Adopt 'green' tools and watch your business grow. 100% paperless process puts you ahead of the competition. No Printing. No waste. No problem. Start your 30-Day Free Trial today! DocuSign is a proud partner in NAR's REALTOR Benefits® Program. TODAY'S TOP STORIES = Premium Member News- Join Now » Monday, May 17, 2010 Building a brand in gay real estate By MARY UMBERGER Jeff Hammerberg was a real estate agent in Littleton, Colo., in 1993 when a gay couple who wanted to see some homes was directed to an agent who was handling "floor time," or working with walk-ins. More » NAR weighs use of 'soft money' Supreme Court ruling gives NAR option to spend dues money on political ads Brokers board iPhone bandwagon Hillside Software builds apps for companies, MLSs, associations 'Game Changers' get $1.4 million NAR gives $171,000 to 22 runners-up Borrower protections face rocky road Preventing another crisis OTHER TOP STORIES Realogy makes case to index all IDX listings at franchisor websites Compare real estate syndication sites with 'scorecard' Europe's struggle is U.S. gain Backup offers can still qualify for first-time buyer tax credit Real estate is like golf Latest News »	ADVERTISEMENT AGENT REBOOT – JULY 12, 2010. Plug in to the future of real estate in one power-packed day! This one day, fast-paced program, will arm agents with the very latest in business development, technology and marketing skills to help them make more money in 2010. Register Today! NOTABLE QUOTE "The movements of the real estate market can be predicted with certainty -- not necessarily when the next stage of the cycle will come, but what it will look like as it draws near. I've learned what will come next and how it will first manifest itself, and because the market moves slowly, that's enough." --Greg Rand MOST COMMENTS Add real estate search to your WordPress site Let's be honest about blogs and other 'time-sucks' 2 approaches for social media in real estate
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